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彩通2021年度代表色 / Pantone’s Color of the Year Is a Comforting Start to 2021.

PANTONE 13-0647 亮麗黃 , PANTONE 17-5104 極致灰

PANTONE 13-0647 Illuminating(亮麗黃)PANTONE 17-5104 Ultimate Gray(極致灰)這兩個獨立的色彩突顯出不同的元素如何在一起支持彼此,最能表達彩通 2021 年度代表色的精神。

實用又穩固,同時也是溫暖又樂觀,PANTONE 17-5104 極致灰 + PANTONE 13-0647 亮麗黃是力量與正向的結合。這個色彩故事將深思熟慮的深層感受與陽光友善的希望濃縮在一起。

PANTONE 17-5104 極致灰 + PANTONE 13-0647 亮麗黃是夢寐以求、帶來希望的組合,傳達出堅定不移的幸福感。我們需要覺得每件事都會變得更好,這是人類心靈的基本要素。

隨著人們尋求以能量、純淨及希望來強化自我的方式,以克服持續的不確定感,熱情洋溢、積極大膽的色調因而能滿足我們對生命力的追求。

PANTONE 13-0647 亮麗黃是明亮快活,洋溢活力,注入了太陽能量的暖黃色調。

PANTONE 17-5104 極致灰象徵堅定可靠的素質,恆久不渝,提供堅實的基礎。極致灰是海灘上石子與大自然基本元素的顏色,經歷風霜的外觀突顯;經得起時間考驗的耐力,默默地安定人心,促發鎮靜、穩定與韌性的感覺。

PANTONE 13-0647 Illuminating + PANTONE 17-5104 Ultimate Gray

PANTONE 13-0647 Illuminating + PANTONE 17-5104 Ultimate Gray, two independent colors that highlight how different elements come together to support one another, best express the mood for Pantone Color of the Year 2021.

Practical and rock-solid but at the same time warming and optimistic, the union of PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating is one of strength and positivity. It is a story of color that encapsulates deeper feelings of thoughtfulness with the promise of something sunny and friendly.

A message of happiness supported by fortitude, the combination of PANTONE 13-0647 Illuminating + PANTONE 17-5104 Ultimate Gray is aspirational and gives us hope. We need to feel that everything is going to get brighter – this is essential to the human spirit.

As people look for ways to fortify themselves with energy, clarity, and hope to overcome the continuing uncertainty, spirited and emboldening shades satisfy our quest for vitality.

PANTONE 13-0647 Illuminating is a bright and cheerful yellow sparkling with vivacity, a warming yellow shade imbued with solar power.

PANTONE 17-5104 Ultimate Gray is emblematic of solid and dependable elements which are everlasting and provide a firm foundation. The colors of pebbles on the beach and natural elements whose weathered appearance highlights an ability to stand the test of time, Ultimate Gray quietly assures, encouraging feelings of composure, steadiness and resilience.

資料來源 Source:

https://www.pantone.com/hk/en/color-of-the-year-2021